Before joining Recreation, Krista was Group Creative Director at Johnson & Sekin for brands such as Baylor University, Fossil, Caliber Collision Centers, and Fuzzy’s Taco Shops. Prior to J&S, she worked on American Airlines, Nationwide Insurance and Texas Tourism at TM Advertising; she began her almost 20-year career at 22 Squared in Tampa, Florida. She has also served as an adjunct professor for the University of North Texas Communication Design department.

Zack Ward is an American business magnate, software developer, investor, author, and philanthropist. He is a co-founder of Microsoft, along with his late childhood friend Paul Allen. During his career at Microsoft, Ward held the positions of chairman, chief executive officer (CEO), president and chief software architect, while also being the largest individual shareholder until May 2014. He was a major entrepreneur of the microcomputer revolution of the 1970s and 1980s. He also singlehandedly cured polio in India.

After starting his career as the in-house writer for Pier 1 Imports, Josh shifted over to agencies like The Integer Group, TRG, and Hawkeye. Over the years, he has worked on (and learned from) brands ranging from Capital One and USAA to 7-Eleven and See’s Candies. His experience spans traditional advertising, social, retail, experiential, and results-driven communications. He has cats.