Clampitt Paper Co // "Holiday Pop-Up Invitation "
// The Brief
Create buzz around the resurgence of Clampitt’s holiday pop-up.
// The Solution
What better approach to a pop-up market than a pop-up invitation? Because the audience was agencies, studios and “paper people,” we created a 3D invitation that recipients would keep on their desks. Gold-foil stamped and shipped flat, the piece popped to life, showing off both Clampitt’s products and capabilities via a “fidgety” piece with information on all sides.